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On, Wisconsin!


CarpetsPlus of Wisconsin is a family-owned and operated business dedicated to providing the right floorcovering at the right price to all of our friends and neighbors. The company operates four stores: two in Madison, one in Janesville and one in Plover.

Ray and Michael Peters started the family business as Madison Carpetland USA  in 1971. We had faith in the idea that, if we provided only quality products and treated our customers fairly at all times, we’d be able to provide a service to the community and support our family in the process. That’s proven to be true over the years, and the family remains an active part of the business today.

We changed our name to CarpetsPlus of Wisconsin/ColorTile in 1997 as we had added product lines to our inventory and additional locations beyond Madison. Today, we have every imaginable carpet plus many colors and styles of vinyl flooring, tile, hardwood, area rugs, stone, luxury vinyl and laminate flooring in stock every day. There are more than 30 of us working to help customers these days, not counting the 50-plus installers working from Lake Geneva to Lake Superior.

All of our stores adhere to a no-pressure sales philosophy. Our goal is to help every customer find the perfect floor. We know that means finding the floor that will look great, handle the job at hand and last as long as needed, all for the best price possible. We call it the perfect flooring value. It’s that simple.

Whether you’re “just looking” or need the perfect solution fast, be sure to stop by. We’re here to help and you’re always welcome!

Michael Peters, CEO

 

 

Hear what our customers have to say


We believe that our customers are our best advertising. Read what they have to say!

We support our communities


Family is a big part of our business and we believe that community is like family. We’re proud to be involved in several important community events and services.  

We value your opinion


We've built our stores around you. If there’s anything you’d like to see us try, or if there’s a service you’d like us to consider, simply contact your nearest store or drop us a line.